Michael Lyons is a seasoned corporate travel management professional with 35 plus years experience. He has spent the majority of his career as a travel buyer. He has managed travel in a variety of industries and is now Global Travel Manager at JLL, a global leader in corporate real estate. He is a passionate believer in the power of managed travel and has had to advocate for its value around the world.
June 2, 2026
9:10 AM Panel: Room for Innovation: Reinventing Your Hotel Program for 2027 and Beyond
Traditional hotel programs are under pressure. Traveler expectations are rising, dynamic pricing is here to stay, and suppliers are shifting their priorities. This session explores how leading organizations are rethinking everything from sourcing strategies and contracting models to partnerships and policy alignment to build programs that deliver both savings and satisfaction.
3 Actionable Takeaways:
- Benchmark innovative sourcing models beyond the annual RFP.
- Explore how personalization, data, and traveler segmentation are shaping new hotel strategies.
- Learn how to align hotel partnerships with broader business goals like ESG, DEI, and employee experience.
Check out the incredible speaker line-up to see who will be joining Michael.
Download The Latest Agenda